Microsoft Could Make Billions From Office For iPad

02/17/2013 15:49


Microsoft Office is a very good piece of software. People use this software all day, every day. Their job depends on it. In fact, I am writing this article in Microsoft Word. One thing that people are asking is: “Why are we limited to the computer only for Office?” To me, I am on the computer all day and the fact that there is Microsoft Office only on my computer is not that big of a deal. Some people are very mobile and do everything on their phone or tablet. Microsoft fixed that problem with the Microsoft Surface. It has Word, Excel, and others pre-installed. Now that is great, but what about the people who don’t want to go out and buy a Surface just to have Office? The way this would be fixed is to create Microsoft Office apps for the iPhone and iPad. As analyst, Adam Holt, says, Microsoft is leaving money on the table by not releasing Office for iOS.

Holt figures that if Microsoft were to do this, they could sell it at $60 to roughly 30% of iPad users. Holt concludes saying that Microsoft could rake in about $2.5 billion in revenue.

Overall, Microsoft could really do good if they decide to do this. People could be more mobile, work wherever they please, and not have to carry a big laptop with them. While this could be a bonus to iOS users, it could be a decrease in sales for the need to Office on a tablet like the Surface. It’s only a matter of time to see if Microsoft does this, but for now it’s up to a computer or the Microsoft Surface.

Source: All Things D




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